{"title":"Keychains","description":"## Category Description\n\nYour pet's portrait clipped to your keys, your bag, your desk — no chain, no clasp required.\n\n### Choose by type\n\n**Portrait** — hand-drawn pet portrait on a metal disc, dog-tag, or bone shape. Three forms from $29.98. Best for customers who don't wear jewelry but want their pet close.\n\n**Ashes** — hand-drawn portrait plus a screw-cap chamber that holds fur or ashes. Three forms (cylinder, disc with memorial charm, capsule) from $49.98. Ships with fill kit. Best for carrying ashes when jewelry isn't practical.\n\n**Cross** — cross + engraved name, no photo. From $29.98.\n\n### How to choose\n\n- **Portrait only or ashes?** Portrait keychains: disc, dog tag, bone. Ashes keychains: cylinder, disc + angel charm, capsule.\n- **Keychain vs necklace?** Same portrait quality — keychain clips anywhere, no wearing required. Good for people in scrubs, uniforms, or who simply prefer it.\n- **Matching set?** The dog-tag keychain pairs with the [Dog Tag Pendant Necklace](\/products\/pet-dog-tag-pendant-necklace\/). The disc keychain pairs with the [Portrait Necklace](\/products\/pet-face-necklace\/).\n\nAll keychains in 316L surgical stainless steel. Gold, rose gold, or rhodium (varies by style).\n\n\n## Internal Linking Plan\n\n| From Page | Anchor Text | Link To |\n|-----------|-------------|---------|\n| `\/product\/pet-face-necklace\/` (PDP cross-sell) | \"matching keychain\" | `\/personalized-keychain\/` |\n| `\/product\/pet-face-keychain\/` (PDP about_intro) | \"personalized pet keychain\" | `\/personalized-keychain\/` |\n| Homepage product carousel | \"Pet Keychains\" | `\/personalized-keychain\/` |\n\n## Copy Rationale\n\nCategory re-indexed 2026-05-03 with launch of `pet-face-keychain` (first product). Cluster target: `personalized pet keychain` (320\/mo) + `pet keychain` (720\/mo) + `custom keychain picture` (2,900\/mo) + `personalized keychains with photo` (2,900\/mo). Per S-20260503-01 evaluation: hand-drawn density 0\/6 in DTC keychain competitors — strongest differentiation surface in PupTrace catalog.","products":[{"product_id":"pet-face-keychain","title":"Pet Portrait Disc Keychain","description":"","brand":"PupTrace","offers":[{"title":"18K Gold Plated","offer_id":49944431067276,"sku":"KC-YP-YG","price":39.98,"currency_code":"USD","in_stock":true},{"title":"Rhodium Plated","offer_id":49944431100044,"sku":"KC-YP-RH","price":39.98,"currency_code":"USD","in_stock":true},{"title":"18K Rose Gold Plated","offer_id":49944431132812,"sku":"KC-YP-RG","price":39.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/5098\/6124\/files\/01-featured_3dd9eb48-b78e-47b6-ad66-115fd6c33a7e.jpg?v=1779113945"},{"product_id":"pet-photo-urn-keychain","title":"Pet Ashes Portrait Capsule Keychain","description":"","brand":"PupTrace","offers":[{"title":"Rhodium 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